Volkswagen Was Founded by the Nazis, and the Cute Beetle Was Hitler’s Dream Car
In 2016, Volkswagen took the lead from Toyota as the world’s biggest car manufacturer, producing over 6 million automobiles, and employing 626,000 people worldwide. The company, whose iconic VW Beetle is so cute and popular it became the star of Disney’s Herbie the Love Bug movie franchise, came a long way from its Nazi origins. Indeed, the VW Beetle owes its creation to two men: engineer Ferdinand Porsche, and Fuhrer Adolph Hitler.
In the 1930s, Germany’s automobile industry was geared towards luxury cars that were beyond the means of most Germans. There was no domestic equivalent of the mass-produced and affordable Ford Model-T, so average Germans had to make do with motorcycles for personal transport, or do without. Most did without, and only 2 percent of Germans owned a car.
Such a low rate of car ownership made Germany a huge potential market for an affordable automobile, and many sought to take the lead by launching “people’s car” projects (volks wagen in German). One such was Ferdinand Porsche, a well-known racecar and luxury automobile designer, who sought to interest manufacturers in his design for a small and affordable family car. In 1933, Porsche built his concept car, a forerunner of the VW Beetle, which he named the Volksauto. It had a torsion suspension, and a beetle shape, with a rounded front hood for better aerodynamics to compensate in part for a small air-cooled rear engine.
After the Nazis came into power in 1933, Hitler jumped on the “people’s car” bandwagon, and in February of 1933, just weeks after becoming Reich Chancellor, he announced plans for a “people’s motorization”. In 1934, the Fuhrer issued a decree for the production of a basic car capable of transporting two adults and three children at 62 mph, while costing only 990 Reichsmarks – about U$ 400 in the 1930s. Hitler fell in love with Ferdinand Porsche’s design, but Germany’s auto industry could not produce a car for that price in its existing plants. So Hitler ordered up a state-owned factory to produce the Volkswagen.
Paid for through a savings plan of about 5 Reischmark a week at a time when the average weekly income was about 32 RM, the new car was within the financial means of most Germans. Construction of the new factory began in May of 1938 in a new town purpose-built for Volkswagen workers, Wolfsburg – Germany’s richest city today, with a GDP per capita of about U$130,000 because of its thriving auto industry. However, only a few cars had been built when WWII began in 1939, and the factory retooled from consumer cars to military manufacture.
After the war, Volkswagen resumed civilian production. The company was offered to American, British, and French car manufacturers, all of whom rejected it – including Ford, who declined even though it was offered to them free of charge. By 1946, VW was producing about 1000 car a month, and by 1948, it was becoming an icon of West Germany’s economic revival, and beginning its rise to global automotive dominance.
Fanta Was Born in Nazi Germany During World War II
Fanta, one of Coca-Cola’s most popular products, comes in over 70 flavors today and is sold in 188 countries. It was first concocted and manufactured in Nazi Germany during World War II. Its story begins in the years leading up to World War II, when Coca-Cola’s greatest international success story was its German branch, Coca-Cola Deutschland (Coca-Cola GmbH). Germans loved co*ke and consumed it at such a rate that record sales were set year after year in the Third Reich. The German branch flourished under American-born director Ray Powers, and continued to flourish under his successor, Max Keith, after Powers died in a car accident in 1938. By the time WWII broke out in 1939, the soft drink giant had 43 bottling plants and over 600 local distributors.
The war disrupted that love affair between Germans and co*ke. Keith communicated with the parent company that he would try to keep operations running in Germany, but some key ingredients for producing Coca-Cola syrup could only be obtained from overseas. That was a problem, because Germany was, by and large, cut off from overseas trade by the British Royal Navy. No Coca-Cola syrup meant no Coca-Cola, so production started grinding to a halt at the company’s bottling plants.
The halt did not last long, however, as Coca-Cola Deutschland cast about for an alternative soft drink to co*ke, using readily available domestic ingredients. After some trial and error, they came up with a new soda made from the odds and ends left over from other food industries, such as apple fiber from cider presses, and whey, a cheese byproduct. For sweetener, the company initially used saccharin, before securing the right to use 3.5 percent beet sugar in 1941. While the standard Fanta today is an orange drink, there was no standard flavor during WWII, as the company used whichever fruits happened to be available at the time.
The new soft drink got its name when Max Keith held a brainstorming session with his subordinates to come up with something catchy. Keith urged his employees to use their imaginations (fantasie in German), and one of them, a salesman named Joe Knipp, piped up with “Fanta!“ Fanta proved popular enough with Germans during the war – selling over three million cases in 1943, for example – to keep the company’s plants operational and its employees busy.
Contra the myth that Coca-Cola directed operations during the war, the parent company’s executives in Atlanta had lost contact with Coca-Cola Deutschland, and did not know whether Keith was working for them or for the Nazis. Nonetheless, although the parent company’s HQ neither controlled nor directed Keith during the war, his actions safeguarded the company’s interests in Germany during that period.
After the war, an investigation into Keith’s unsupervised actions during the conflict concluded that he had not been a Nazi, despite being pressured into joining the party. An honorable man, he refrained from taking over the company’s operations for his own profits, when he easily could have. Instead, he kept meticulous accounts and turned the profits, as well as the new drink, Fanta, over to Coca-Cola after the war.
BMW’s Owners Were Hitler’s Close Friends
Ever since its founding, Bavarian Motor Works, or BMW, have been known for their high-quality luxury automobiles, and until 1945, for their aircraft engines. The company, which today produces luxury cars and motorcycles, is a multinational with plants in Germany, the US, UK, China, India, Brazil, and South Africa. Less known is that its major shareholders, the Quandt family, were close friends and admirers of Hitler and the Nazis.
After a 2007 TV documentary aired unpleasant revelations about the company’s Nazi-era activities, the Quandt family empire launched an investigation which reached troubling conclusion about BMW’s Nazi past. In a nutshell, the Quandt family patriarch, Gunther Quandt, and his son Herbert, were up to their necks in collaborating with the Nazi regime.
To their credit, the current generation of Quandts, unlike most other companies with Nazi ties, eventually came clean and refrained from ducking the issue or sugarcoating things. They commissioned a respected German historian to research the company’s past, and set him loose on BMW’s and the Quandt family’s archives and files. The result was a 1200 page report, which concluded that “[t]he Quandts were linked inseparably with the crimes of the Nazis … The family patriarch was part of the regime“.
Among other things, the Quandts profited from the Nazis’ “Aryanization Program”, which dispossessed Jews of their property and turned it over to Germans approved by the new regime. Taking advantage of their friendship with Hitler and their excellent Nazi connections, BMW’s owners took over dozens of businesses that were seized from Jews and handed over to the Quandts.
So instrumental was BMW and the Quandts to the Third Reich’s military that Hitler Named Gunther Quandt a Wehrwirtschaftsführer, or “Leader of the Defense Economy”. During WWII, at least 50,000 slave workers from concentration camps toiled in BMW and Quandt family enterprises to manufacture weapons and fulfill armaments contracts. Many of the slave laborers died from the inhumane working conditions. Some from avoidable accidents, some from neglect, some were starved, and others were executed for workplace infractions.
Siemens Made a Killing From the Holocaust
The German conglomerate Siemens AG is Europe’s biggest industrial manufacturing company, employing over 375,000 people, and generating more than € 83 billion in revenues in 2017. Its factories churn out a wide range of products in the fields of electronics, electrical engineering products, energy, medical goods, drives, fire safety, and industrial plant goods. In the Nazi era, it was Germany’s biggest industrial conglomerate and made use of slave laborers by the hundreds of thousands.
Siemens, which had been founded in 1847, hit a rough patch after WWI, and things did not get any better during the Great Depression. It was saved by the Nazis. When Hitler & Co. took control of Germany in 1933, Siemens profited as the new regime started rearming, and the company experienced massive growth from armaments contracts. As the leader of Germany’s electrical industry, Siemens’ revenue increased continuously from 1934 onwards, reaching a peak during WWII.
As the Nazis’ demands for armaments increased, and as German workers were taken from the factories and drafted into the military, German manufacturers turned to slave workers to meet the ensuing labor shortfall. From 1940 onwards, Siemens relied increasingly on slave labor from countries occupied by Germany, prisoners of war, Jews, Gypsies, and concentration camp inmates. Indeed, Siemens was a leading participant in the Nazis’ “death through work” program and ran factories inside concentration camps such as Auschwitz, Buchenwald, Mauthausen, Ravensbruck, Flossenburg, Sachsenhausen, and others.
Unsurprisingly, working conditions were terrible. For example, Siemens used female slave workers at Ravensbruck to make electrical components for V-1 and V-2 rockets. They were subjected to all types of exploitation, with the ever present threat of death if they balked. Siemens’ construction operations also made use of female slave workers, yoking them in teams like draft animals to pull giant rollers to pave the streets.
Siemens’ general director, Rudolf Bingel, was a personal friend of Reichsfuhrer SS Heinrich Himmler and made full use of his connections to ensure that Siemens did well under the Nazis. The company further profited from the Holocaust via the “Aryanization Program“, which expropriated Jewish businesses and properties, then resold them at fire-sale prices to approved companies such as Siemens.
Unsurprisingly, Siemens did its best to forget its role during the Nazi era, but reminders cropped up from time to time. In 2001, in a jaw-dropping display of obliviousness, Bosch Siemen Hausgeraete, the company’s consumer products arm, filed applications with the US Patents & Trademark Office for the name Zyklon. The same as in Zyklon B, the toxic chemical used in the Holocaust’s gas chambers. The company sought to use the Zyklon name in a range of household products, including gas ovens. After a public outcry, Siemens did an about turn, and withdrew the trademark applications.
IBM Put Its Technology at the Nazis’ Disposal, Facilitating the Holocaust
In 2001, a bombshell of a book by Edwin Black, IBM and the Holocaust, drew on over 20,000 documents unearthed from archives in numerous countries, to describe a twelve-year-old alliance between IBM and the Third Reich. While numerous American companies had done business in Germany, even after Hitler and his Nazi crowd took over, they cut their business once the war broke out. Not so IBM, which continued doing business with the Third Reich, putting its cutting edge technology to facilitate the administrative aspects of carrying out the Holocaust.
The Final Solution – exterminating Europe’s Jews – was, in addition to being monstrously horrific, also monstrously complex from an administrative perspective. It involved the management and cross-referencing of huge databases of financial records, criminal files, and what interested the Nazis the most, Jews. In the Nazi era, the only way to do that was via a complicated punch card system, similar to that used in libraries until relatively recently.
IBM was the leader in punch card and data management technology, and in 1933, soon after Hitler and the Nazis took power, the company’s president traveled to Germany. He oversaw the building of an IBM factory, and the establishment of a local subsidiary that was hired by the Nazis to conduct a detailed census. That census focused on identifying Jews, Gypsies, and other undesirables marked for future extermination. IBM supplied a punch card system that allowed the Nazis to easily sort through the gathered data.
After WWII began in 1939, IBM’s president personally approved a request to supply. Germany with specialized machines to help in the exploitation of the recently conquered Poland, and in the deportation of Polish Jews. The process was repeated for each country conquered by the Nazis, with IBM supplying the capabilities for easily identifying undesirables.
The US joined the war in 1941, but even that late, archival records reveal secret correspondence of IBM higher-ups to set up a Dutch subsidiary, in lieu of the German one, through which the company could continue to supply the Nazis. By then, it was clear just how the Nazis were using IBM’s technology, but the company continued to supply them with the capabilities to easily identify Jews and other undesirables.
The company furnished the Germans with the means to keep track of millions of their targeted victims from their home and work addresses, through arrest, to transportation, to ultimate fate in the concentration or extermination camps. IBM’s role continued even within the death camps, for which it set up special codes such as Camp Code 001 for Auschwitz, and 002 was Buchenwald. Prisoner Code 8 was for Jews, and 11 was for Gypsies. Status Code 5 means execution by order, and Status Code 6 was for death by gas chamber. The archives include punch cards developed for the statistician who reported to SS leader Heinrich Himmler, and Adolf Eichmann, the SS officer in charge of the Holocaust’s logistics. IBM has criticized the research underlying IBM and the Holocaust, but it has not denied the explosive charges contained in the book.
Bayer Was a Member of a Conglomerate That Produced the Chemicals Used in the Holocaust
Bayer is a German pharmaceutical company historically best known as the makers of Aspirin, more recently for making wonder drugs such as Levitra, and to soccer fans, as the initial sponsors of Bundesliga club Bayer Leverkusen. It also owns household brands such as Claritin, Coppertone, and Dr. Scholl’s. For most of its history, Bayer was a run-of-the-mill business – except for when it was part of IG Farben, the chemical conglomerate that produced the poisonous chemicals used in the Holocaust.
Bayer was founded in 1863 as an independent company, but in 1925, it became part of IG Farben – a union of major chemical companies, modeling themselves after Standard Oil in a quest to form a monopoly. The new conglomerate would go on to participate in numerous atrocities during the Nazi era. It began even before the war broke out, when the Western Powers handed Czechoslovakia to Hitler in a failed attempt at appeasem*nt. IG Farben worked closely with the Nazis and Germany’s military, instructing them which chemical factories should be seized and delivered to IG Farben. They did the same during the invasion of Poland.
When the Holocaust began, German authorities grew concerned that their initial means of killing Jews and other “undesirables”, such as mass shootings or gassing in vans, were slow, inefficient, and took too much of a psychological toll on the murderers. IG Farben owned a cyanide-based insecticide, Zyklon-B, and proposed its use in sealed rooms as a speedy means of disposing of large numbers of people. Tests proved them right, and thus were born the gas chambers of the extermination camps. IG Farben would go on to produce and supply the Nazis with all the Zyklon-B gas canisters they needed to kill millions of men, women, and children.
And because that was not fiendish enough, the chemical conglomerate also set up factories in those death camps, such as Auschwitz-Birkenau, where it made use of slave labor on a massive scale. IG Farben’s slave workers were forced to toil in horrific conditions and were frequently starved, beaten, mistreated, with the ever present threat of murder hanging over their heads.
After the war, 24 IG Farben directors were indicted for war crimes, and 13 of them were convicted and sentenced to prison terms of varying lengths. However, all of them were released early, and most were restored to their directorships or resumed their business careers. Some of them even went on to win civilian medals from the West German government. The conglomerate itself survived the war, until it was split into its original constituent companies. Bayer returned to being an independent company in 1952. It is not the only surviving member of IG Farben: the chemical giant BASF, which posted sales of more than € 70 billion in 2015, was also once a part of the Nazi conglomerate.
In Addition to its Founder Being a Notorious Anti-Semite, Ford Collaborated With the Third Reich
Henry Ford (1863 – 1947), founder of Ford Motor Company, was a complex man – although not the good kind of complex – when it came to race, and particularly to Jews. On the one hand, for his era, he was relatively progressive in some racial aspects: Ford was one of the few major corporations that actively hired black workers and did not discriminate against Jewish workers or suppliers. On the other hand, Henry Ford had strongly held anti-Semitic views – so anti-Semitic that Hitler praised him in Mein Kampf, and he was decorated by Nazi Germany. So it is unsurprising that his company collaborated with the Third Reich.
Henry Ford probably had no problem with Jews as individuals or at least no problem with some Jews as individuals. However, he had some serious problems when it came to Jews in the aggregate, and was an out-and-out anti-Semite who believed that Jews were conspiring to take over the world. To that end, he purchased and published a weekly newspaper, The Dearborn Independent, that had a decidedly anti-Jewish bent. Ford required all of his car dealers to stock his newspaper, and through that and other measures, got its circulation up to 900,000 by 1925, second only to The New York Times.
With that kind of outlook and anti-Semitic track record, it is unsurprising that Adolf Hitler was a great admirer of Henry Ford. The Nazi leader lauded the American industrialist in Mein Kampf, referred to him as “my inspiration”, and kept a photo of him on his desk. In 1938, on Ford’s 75th birthday, he was awarded The Grand Cross of the German Eagle, the highest medal that Nazi Germany could bestow on a foreigner.
Henry Ford had no problem whatsoever doing business with Nazi Germany. When the war began in 1939, Ford professed himself neutral, but his and his company’s actions belie that claim. Before America joined the war, Ford had no problem supplying Germany with war materials but declined to supply the British RAF with aircraft engines.
In the early 2000s, evidence was unearthed from newly declassified government governments, which showed that the Nazi links with Ford Motor Company went well beyond its founder. Among other things, declassified intelligence documents indicate that Henry Ford’s secretary, Ernest Liebold, might have been a Nazi agent who helped fuel his boss’ paranoia about Jews. Indeed, the documents indicate that Ford’s own son and the company then-president, Edsel, could have been prosecuted for trading with the Nazi enemy had he not died in 1943.
Letters between Edsel Ford and the head of Ford’s French subsidiary in 1942 – after America had joined the war – indicate that Ford knew and approved of the subsidiary’s manufacturing efforts on behalf of the German military. The declassified documents reveal that the US Department of Justice concluded that there was a basis for a criminal case against Edsel Ford.
In addition, Ford’s plants in Germany used slave workers in order to meet the demands of the German war effort. Not only after America joined the war and the plants were seized, but also during the interval between the war’s outbreak in September of 1939, and America’s entry into the conflict in December of 1941. During that period, Ford still controlled its German subsidiary, and knew what was going on in its factories. When the US Army liberated Ford’s plants in Nazi Germany, they found emaciated slave laborers behind barbed wires. A US Army investigator’s report, dated September 5th, 1945, accused Ford’s German subsidiary of serving as “an arsenal of Nazism, at least for military vehicles“, with the parent company’s knowledge and consent.
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Where Did We Find This Stuff? Some Sources & Further Reading
All that is Interesting – 7 Brands With Nazi Ties That We All Use
History Answers – How Coca-Cola Became Hitler’s Drink Of Choice
Retro Planet – Fanta: The Humble Beginnings of a Worldwide Phenomenon
Associated Press – Covering Tyranny, the Associated Press and Nazi Germany: 1933 – 1945
World Socialist Website – The Silence Of The Quandts: The History Of A Wealthy German Family
Spiegel – BMW’s Quandt Family to Investigate Wealth Amassed in Third Reich
BBC – Hugo Boss Apology For Nazi Past as Book is Published
BBC – Siemens Retreats Over Nazi Name
The Times Of Israel – A Holocaust Survivor Stonewalled By Siemens
Chicago Tribune – A Dark History: Did IBM Help The Nazis Tally Their Victims?
Jalopnik – The Real Story Behind the Nazis and Volkswagen
Nation, The, March 8th, 2001 – Kodak’s Nazi Connections
New York Post, March 7th, 2016 – BMW Admits ‘Regret’ Over Using Nazi Slave Labor During WWII
New York Times, August 15th, 1997 – Hugo Boss Acknowledges Link to Nazi Regime
PBS, American Experience – Ford’s Anti-Semitism
Ranker – Companies Associated With Nazi Germany
Business Insider – How the Associated Press cooperated with the Nazis
DW – How The Nazis Used Poster Art As Propaganda
Telegraph, The, November 3rd, 2003 – Ford ‘Used Slave Labour’ in Nazi German Plants
Telegraph, The, September 29th, 2011 – BMW Dynasty Breaks Silence Over Nazi Past
Medium – How the Founder of Ford Motor Company Promoted Anti-Semitism in America
The Detroit Jewish News – It’s Time to Truly Face the Hatred of Henry Ford
